A digital designer that's keen on simplicity & usability.

My name is Vikas, I’m a self-taught digital product designer based in INDIA. I’m specialized in UX and UI. I have 10+ years of experience in the field.

In so many years I have worked on a variety of products ranging from B2B to B2C, Web-based to native mobile apps, MVPs to scaled-up, and startups to large organizations. I help companies to make experiences that are user-centered and seamless, plus building interfaces that are aesthetically pleasing and consistent all across

My role also has varied a lot – being heavily product-focused to sometimes when being visual-and-interaction-design-focused and at other times, development-focused. With this diversity of work and teams, I've grown a lot both horizontally and vertically.

About me

Design is thinking made visual

• The only way to do great work is to love what you do.

• "Believe you can and you're halfway there."

• Design is thinking made visual • The only way to do great work is to love what you do. • "Believe you can and you're halfway there." •

"Best quotes i follow"

Experience

PayU - Lazypay - Design Manager

My Key responsibility as a design manager:

Setting the design vision: I am responsible for setting the overall visual design vision and direction for the organization or project, which includes developing a design strategy, defining design goals and objectives, and ensuring consistency across all visual design outputs.

Shipping high-quality products: Managing and leading a team of visual designers, providing guidance, feedback, and support to ensure they create high-quality work.

Collaborating with cross-functional teams: Collaborate with other teams such as product management, engineering, and marketing to ensure the visual design is aligned with the company's goals and objectives.

Ensuring the visual design meets business objectives: Ensure the visual design aligns with the overall business objectives of the company or project, and that the visual design is optimized to drive user engagement and conversions.

Conducting research: Conduct user research and user testing to understand user needs and behavior, and ensure that the visual design meets user needs.

Staying up-to-date with design trends: Stay up-to-date with the latest design trends, tools, and technologies to ensure the visual design is cutting-edge and meets industry standards.

Jun 2021 -

Shuttl - Asst. Design Manager

Typically assists with the development and management of the visual design system, collaborates with cross-functional teams to ensure design alignment, manages design projects, provides feedback and coaching to junior designers, and conducts design research and analysis.

Oct 2019 - Jun 2021

Hike Messenger - Product Designer

Nov 2015 - Feb 2017

Hike Visual Design, Hike Content (Hike micro apps)

Housing / Lead Visual Designer

Housing Main App (Android & iOS) & Main Website Design

July 2015 - Nov 2015

Hike Messenger - Lead Product Designer

Feb 2017 - Sept 2019

My responsibility for managing and leading a team of visual designers, providing guidance, feedback, and support to ensure they create high-quality work